Selling products online via Google Shopping, Amazon, and your own e-commerce website is a full time job….and then some. We’ve talked about setting up an e-commerce website in our marketing tools section. Now it’s time to close the loop and get your products to your customer.
There are two critical elements to the supply chain process from when a customer checks out on your website. The first part is technology, the second is fulfillment. Here, we will break these down further to help you understand each element and how you can optimize your supply chain.